About Me
Tuesday, 2 March 2010
Monday, 1 March 2010
Mini assignment 2
Thomas Stone
Professional Codes of practise
ASA
Advertising Standards Authority
This is the company that regulates advertising across all media, including TV, internet, sales promotions and direct marketing. So the main role of the
company is to ensure that all the adverts seen/heard/read are legal and honest.
The ASA is a self-regulated company because this is a company set up by themselves who then create the rules for the adverts to stop adverts with such
content that would not be suitable for a certain audience or cause offense to a race or religion.
NUJ
National Union of Journalism
The National Union of Journalists is a company that helps out freelance journalists who are members of the union to get them better pay and to maintain high
standards. They work in various areas of the media such as; newspapers, magazines, internet and books. Jobs include; photographers, writers, editors,
publishers, illistrators.
The NUJ operates a self-regulatory system, but which many people in the industry feel that it works very well. They feel that the way its run is the cause of
many job loses such as editors which leads to a higher level of inaccuracy in the newspapers.
PCC
Press Complaints Commission
The role of the PCC is to deal with the complaints people have with anything to do with magazines and newspapers, this also includes the websites for these.
The PCC is a self regulated body.
Legal & Ethical restrictions
Criminal Law and Civil Law
The main difference between the two can be seen by who brings the complaint/case to court. A criminal matter is made by the government, but a civil matter is
brought by another person. The outcome is also different, Criminal law primarily deals with rehabilitation or punishment for wrongs, and it will end in a
fine or prison. Civil law is about righting a wrong and has the primary purpose of compensation.
Health & Safety
When doing a photoshoot either in a studio or on location there are checks you should always do to make sure you and the clients are as safe as possible.
These such things are like;
1. When in a studio you must make sure the backdrop is firmly tapped to the floor and is held with tape or clips to stop the paper unrolling.
2. Also in the studio you need to make sure the lights do not over heat or are close to the backdrop paper as this could cause a fire.
3. On location, go there before the actual shoot day to make sure the location is safe.
4. When taking photographs of minors make sure you have permission of the parent or gardian to take pictures of them.
5. When on location make sure when you are inbetween long periods of not shooting keep your model warm.
Copyright
Copyright protects the physical expression of ideas. As soon as an idea is given physical form, for example a piece of writing, a photograph, music, a film,
a web page, it can be protected by copyright. Both published and unpublished works are able to be protected by copyright.
Once the form has been copyrighted other people may not use their pictures etc for their own work without quoting whos work it is. So one person can't pass
off pictures or music as their own work if it has been copyrighted.
Libel Law
Defamation - This is a false accusation of an offense or a misrepresentation of someone's words or actions. For example, a newspaper only printing a sentense
that somebody has said to make them seem worse than they really are.
Libel - This is when a statement is written down to be made perminant and to become like a legal contract. This is used in many court cases, when a
representive reads out a statement a family member/friend has asked them to read for them.
Slander - This is where words are falsely re-spoken to damage somebody elses reputation.
Data Protection Act
The data protection act is an act where people can control information about themselves.